When Elizabeth Arden created her empire, she laid the foundations of the American cosmetic industry. Her
entrepreneurial spirit underpins the soul of the company today.
11.2021 | Ingrid Wood
FirstRand perspectives
The group thrives on innovation and encourages original thinking. Perspectives is a portal to content
we have specifically commissioned to explore new ideas and unique concepts.
FirstRand perspectives
The group thrives on innovation and encourages original thinking. Perspectives is a portal to content
we have specifically commissioned to explore new ideas and unique concepts.
